At ShfitRank we will work with you to learn more about your target audience. From there, we will craft a custom-tailored program that consists of different paid advertising channels to ensure that your business is in front of the right potential clients/customers, and ahead of your competition, to drive ROI to your business. Paid advertising is more than just a paid search campaign, and we have the knowledge and experience across all paid channels to deliver. Some of the more common paid initiatives include:
Search Advertising
Search advertising (advertising on Google or Bing) is by far the most common form of paid advertising. Here, we research what products or services your target audience is searching for and create a campaign so ads for your business appear first, before they see ads or search listings of your competitors.
Display Advertising
With display advertising, we are able to create advertisements your target audience sees when they are browsing the web. This includes the ability to remarket to individuals who have been on your website, researched your products or services, but have yet to convert.
Social Advertising
The most time people spend on their phone or the internet is being spent on social networks. From Facebook, Instagram, LinkedIn or Snapchat, your users are consuming content throughout the day. This is a highly effective way for your business to get in front of your target audience and show off the products or services you have to offer. With social advertising, we are able to target individuals by a wide range of interests, demographics, location and more to ensure that the right person is seeing your ads.